Ugandan Youth Urged to Embrace Insurance Early

July 16, 2025

Ugandan youth insurance remains critically underutilized, yet the Insurance Regulatory Authority of Uganda (IRA) believes young people can change that narrative by prioritizing insurance as part of their financial future. At the third annual Billi Now Now (BNN) Summit, IRA made a strong case for early financial planning through insurance, especially for youth in informal employment.

Recent findings by Financial Sector Deepening Uganda reveal a worrying gap. Although Uganda’s adult population is growing rapidly, only 1% of them currently hold any formal insurance. Within the 16 to 25 age group, over 4.1 million remain uninsured, while just 1.7 million possess coverage. In the 25 to 35 bracket, 2.2 million are covered, but 2.6 million still lack any protection. These gaps highlight the urgent need for solutions tailored to youth incomes and financial behavior.

Financial Literacy and Youth Empowerment

IRA’s Head of Corporate Affairs, Mariam Nalunkuma, stressed that financial literacy is the missing link in youth economic empowerment. She explained that many young people, once they receive their first paycheck, spend impulsively instead of thinking long term. “When you understand your financial risks, you naturally begin to value tools like insurance,” she said. According to Nalunkuma, even those without salaried jobs can access micro-insurance options that offer basic coverage.

The summit also explored how media and cultural narratives shape youth behavior. Dr. Ruth Grace Kakoba warned about misleading trends like #TeenMom that go viral online. “Such trends make teen motherhood appear glamorous, while ignoring the harsh realities,” she cautioned. She urged influencers and media producers to promote narratives that inform and protect rather than distort.

Meanwhile, Herbert Mugumya from the International Rescue Committee spoke about reshaping traditional notions of masculinity. He encouraged young men to embrace emotional intelligence, care for others, and reject harmful expectations. “True manhood means responsibility—not suppression of emotion or rigid gender roles,” he noted.

Building a Culture of Financial Preparedness

Humphrey Nabimanya, CEO of Reach A Hand Uganda, applauded the Billi Now Now movement for guiding youth toward sustainable choices. He described the initiative as a platform that builds financially literate and socially responsible citizens. With tools like insurance and honest discussions about identity and media influence, Ugandan youth can prepare for the future with greater confidence.

As Uganda moves toward its 2026 elections and longer-term economic goals, youth must see insurance not as a luxury but as a necessity. Financial resilience begins with knowledge. Therefore, improving access to affordable products and reshaping societal attitudes can empower young Ugandans to secure their futures. Ultimately, Ugandan youth insurance is not about policies alone—it’s about enabling young people to face life’s uncertainties with confidence and dignity.


To learn more, read the Observer’s report on IRA’s insurance appeal to youth.
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